Endura-Max Plus
The same tested formula in Endura-Max has been made into a paste and is offered
as Endura-Max Plus. In addition to being a balanced source of electrolytes, Endura-
Max Plus contains a buffering agent that supports normal digestive function during
times of stress.
Endura-Max Plus
Concentrated buffered electrolyte
Convenient oral syringe
Supports normal gastric environment
Can be given quickly on the trail or at check points
Eliminates the need for mixing powdered electrolytes with messy yogurt or
applesauce
WHEN AND HOW TO USE
Feeding Directions:
For immediate oral supplementation or preloading prior to a competition, use one-
half to one tube of Endura-Max Plus. During a competition, a horse should receive
one tube at each vet check.
What are electrolytes?
Electrolytes are substances that dissociate in solution into electrically charged
particles called ions. The major electrolytes are sodium (Na+), potassium (K+),
chloride (Cl-), and magnesium (Mg++).
What is the role of electrolytes?
Electrolytes play an important role in maintaining osmotic pressure, fluid balance,
and nerve and muscle activity.
What happens without electrolytes?
Loss of electrolytes causes fatigue and muscle weakness, and decreases the thirst
response to dehydration.
How do I know if my horse is working hard enough to require electrolyte
supplementation?
Any level of work produces body heat and subsequent sweating. The sweat may
be evaporating before you see it. Also take into consideration factors such as the
time your horse spends in a trailer or tied to the trailer at an event during the heat
of the day. The stress of unfamiliar environments alone can cause your horse to
sweat. Under any of these circumstances, the electrolytes that are lost in sweat
cannot be replaced from the daily ration of grain and forage alone.
What will happen if I give my horse too much electrolyte?
The most important thing to remember when supplementing a horse diet with
electrolytes is to provide free-choice, clean water. In situations where electrolyte is
given in excess of requirements, the horse’s system will filter the unused minerals
and excrete the excess in the urine. As long as plenty of water is provided to wash
away the excess, the potential for harm is minimal.
What is the visible difference in horses receiving electrolyte
supplementation?
Horses offered electrolytes tend to rebound from hard exercise sooner, return to
feed quicker and begin the necessary rebuilding phase that occurs after exertion.
as Endura-Max Plus. In addition to being a balanced source of electrolytes, Endura-
Max Plus contains a buffering agent that supports normal digestive function during
times of stress.
Endura-Max Plus
Concentrated buffered electrolyte
Convenient oral syringe
Supports normal gastric environment
Can be given quickly on the trail or at check points
Eliminates the need for mixing powdered electrolytes with messy yogurt or
applesauce
WHEN AND HOW TO USE
Feeding Directions:
For immediate oral supplementation or preloading prior to a competition, use one-
half to one tube of Endura-Max Plus. During a competition, a horse should receive
one tube at each vet check.
What are electrolytes?
Electrolytes are substances that dissociate in solution into electrically charged
particles called ions. The major electrolytes are sodium (Na+), potassium (K+),
chloride (Cl-), and magnesium (Mg++).
What is the role of electrolytes?
Electrolytes play an important role in maintaining osmotic pressure, fluid balance,
and nerve and muscle activity.
What happens without electrolytes?
Loss of electrolytes causes fatigue and muscle weakness, and decreases the thirst
response to dehydration.
How do I know if my horse is working hard enough to require electrolyte
supplementation?
Any level of work produces body heat and subsequent sweating. The sweat may
be evaporating before you see it. Also take into consideration factors such as the
time your horse spends in a trailer or tied to the trailer at an event during the heat
of the day. The stress of unfamiliar environments alone can cause your horse to
sweat. Under any of these circumstances, the electrolytes that are lost in sweat
cannot be replaced from the daily ration of grain and forage alone.
What will happen if I give my horse too much electrolyte?
The most important thing to remember when supplementing a horse diet with
electrolytes is to provide free-choice, clean water. In situations where electrolyte is
given in excess of requirements, the horse’s system will filter the unused minerals
and excrete the excess in the urine. As long as plenty of water is provided to wash
away the excess, the potential for harm is minimal.
What is the visible difference in horses receiving electrolyte
supplementation?
Horses offered electrolytes tend to rebound from hard exercise sooner, return to
feed quicker and begin the necessary rebuilding phase that occurs after exertion.
INGREDIENTS THAT WORK
Guaranteed Analysis (per 60cc):
Sodium 6,600 mg (min)
Potassium 4,300 mg (min)
Chloride 14,000 mg (min)
Magnesium 180 mg (min)
Calcium 900 mg (min)
What makes Endura-Max Plus unique?
Endura-Max Plus is the only electrolyte paste with
gastric-protection properties. In addition to delivering
electrolytes vital for horses competing in long-
distance, low-intensity exercise, Endura-Max Plus
contains a buffering agent that reduces the effects of
gastric acid accumulation and increases your horse’s
comfort during a ride. Endura-Max Plus is a paste
that can be administered quickly during a ride.
How is Endura-Max electrolyte different from
Summer Games Electrolyte?
Endura-Max is formulated specifically for endurance
horses. The amount of sweat loss in an endurance
horse far exceeds that of any other sport horse.
During long rides, calcium and magnesium may be
lost in amounts high enough to cause metabolic
disorders. Endura-Max contains added calcium and
magnesium in highly available forms.
SCIENTIFICALLY FORMULATED
Endura-Max Plus is a buffered oral electrolyte
supplement designed specifically for endurance
horses. When endurance horses sweat, they lose
significant amounts of essential electrolytes
(particularly sodium, chloride, potassium, calcium,
and magnesium) that are necessary for top
performance and prevention of metabolic disorders.
Endura-Max Plus is formulated with readily available
sources of key electrolytes lost in sweat during
exercise, especially in hot, humid environments.
Dr. Jeannie Waldron and Kentucky Performance
Products have teamed up to advance the sport of
endurance riding.
Dr. Jeannie Waldron is very well known in the
world of endurance riding as a top competitor as well
as an excellent treatment veterinarian. Throughout the
years, she has treated many horses that were in
serious distress during some of the most prestigious
endurance competitions. Because of her observations
on the necessity of electrolyte supplementation in the
prevention of metabolic disasters in the endurance
horse, she was instrumental in making electrolyte
supplementation commonplace among endurance
riders. The amount of sweat loss in an endurance
horse far exceeds that of any other sport horse.
Sweat contains electrolytes, and the loss needs to be
compensated for during competition because the
animal is working for such an extended amount of
time.
Before the 1990s, there was not an electrolyte on the
market that was specifically designed to meet the
needs of the endurance horse. In 1991, Dr. Waldron
developed a formula that she felt would be more
appropriate for the endurance horse, and the
electrolyte has been used successfully in competitions
throughout the country. After six more years of
observations and gathering blood samples at races
including the Tevis Cup, The Race of Champions and
the Pan-American Endurance Championship, Dr.
Waldron could clearly see that improvements were
needed in her original formula. Dr. Waldron and the
nutritionists of Kentucky Equine Research joined
together to develop Endura-Max.
Guaranteed Analysis (per 60cc):
Sodium 6,600 mg (min)
Potassium 4,300 mg (min)
Chloride 14,000 mg (min)
Magnesium 180 mg (min)
Calcium 900 mg (min)
What makes Endura-Max Plus unique?
Endura-Max Plus is the only electrolyte paste with
gastric-protection properties. In addition to delivering
electrolytes vital for horses competing in long-
distance, low-intensity exercise, Endura-Max Plus
contains a buffering agent that reduces the effects of
gastric acid accumulation and increases your horse’s
comfort during a ride. Endura-Max Plus is a paste
that can be administered quickly during a ride.
How is Endura-Max electrolyte different from
Summer Games Electrolyte?
Endura-Max is formulated specifically for endurance
horses. The amount of sweat loss in an endurance
horse far exceeds that of any other sport horse.
During long rides, calcium and magnesium may be
lost in amounts high enough to cause metabolic
disorders. Endura-Max contains added calcium and
magnesium in highly available forms.
SCIENTIFICALLY FORMULATED
Endura-Max Plus is a buffered oral electrolyte
supplement designed specifically for endurance
horses. When endurance horses sweat, they lose
significant amounts of essential electrolytes
(particularly sodium, chloride, potassium, calcium,
and magnesium) that are necessary for top
performance and prevention of metabolic disorders.
Endura-Max Plus is formulated with readily available
sources of key electrolytes lost in sweat during
exercise, especially in hot, humid environments.
Dr. Jeannie Waldron and Kentucky Performance
Products have teamed up to advance the sport of
endurance riding.
Dr. Jeannie Waldron is very well known in the
world of endurance riding as a top competitor as well
as an excellent treatment veterinarian. Throughout the
years, she has treated many horses that were in
serious distress during some of the most prestigious
endurance competitions. Because of her observations
on the necessity of electrolyte supplementation in the
prevention of metabolic disasters in the endurance
horse, she was instrumental in making electrolyte
supplementation commonplace among endurance
riders. The amount of sweat loss in an endurance
horse far exceeds that of any other sport horse.
Sweat contains electrolytes, and the loss needs to be
compensated for during competition because the
animal is working for such an extended amount of
time.
Before the 1990s, there was not an electrolyte on the
market that was specifically designed to meet the
needs of the endurance horse. In 1991, Dr. Waldron
developed a formula that she felt would be more
appropriate for the endurance horse, and the
electrolyte has been used successfully in competitions
throughout the country. After six more years of
observations and gathering blood samples at races
including the Tevis Cup, The Race of Champions and
the Pan-American Endurance Championship, Dr.
Waldron could clearly see that improvements were
needed in her original formula. Dr. Waldron and the
nutritionists of Kentucky Equine Research joined
together to develop Endura-Max.
